Japan launches bizarre limited-edition lettuce with face of Battle Royale and Death Note actor Tatsuya Fujiwara to fight national “lettuce crisis”https://t.co/5XLeL0owaY pic.twitter.com/ikImxsT3WI
— AUTOMATON WEST (@AUTOMATON_ENG) July 22, 2026
Japanese supermarkets have started selling lettuce with the face of Battle Royale’s Tatsuya Fujiwara on them to stop food waste.
Japanese food company Ajinomoto has revealed that more than 60% of people have thrown away lettuce during the summer months after failing to eat it. It’s hoped that by having the actor’s face on the packaging, shoppers will buy more lettuce and feel compelled to finish it.