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Apple plans to start its foray into generative AI by offloading complex queries to M2 Ultra chips running in data centers before moving to its more advanced M4 chips. <\/p>\n<\/div>\n
Bloomberg\u00a0<\/em>reports<\/a>\u00a0that Apple plans to put its M2 Ultra on cloud servers to run more complex AI queries, while simple tasks are processed on devices. The Wall Street Journal <\/em>previously reported<\/a> that Apple wanted to make custom chips to bring to data centers to ensure security and privacy in a\u00a0project the publication\u00a0says\u00a0is called Project ACDC, or Apple Chips in Data Center.\u00a0But the company now believes its existing processors already have sufficient security and privacy components. <\/p>\n<\/div>\n The chips will be deployed to Apple\u2019s data centers and eventually to servers run by third parties. Apple runs its own servers across the United States and has been working on a\u00a0new center in Waukee, Iowa<\/a>,\u00a0which it first announced in 2017.<\/p>\n<\/div>\n While Apple has not moved as fast on generative AI as competitors like Google, Meta, and Microsoft, the company has been putting out research on the technology. In December, Apple\u2019s machine learning research team\u00a0released MLX<\/a>, a machine learning framework that can make AI models run efficiently on Apple silicon. The company has also been releasing other research around AI models that hint at\u00a0what AI could look like on its devices<\/a>\u00a0and how existing products, like Siri,\u00a0may get an upgrade<\/a>.\u00a0<\/p>\n<\/div>\n Apple put a big emphasis on AI performance in its\u00a0announcement of the new M4 chip<\/a>, saying its new neural engine is \u201can outrageously powerful chip for AI.\u201d\u00a0<\/p>\n<\/div>\n