{"id":59591,"date":"2023-12-06T17:10:42","date_gmt":"2023-12-06T17:10:42","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2023\/12\/06\/respeechers-ethics-first-approach-to-ai-voice-cloning-locks-in-new-funding-techcrunch\/"},"modified":"2023-12-06T17:10:42","modified_gmt":"2023-12-06T17:10:42","slug":"respeechers-ethics-first-approach-to-ai-voice-cloning-locks-in-new-funding-techcrunch","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2023\/12\/06\/respeechers-ethics-first-approach-to-ai-voice-cloning-locks-in-new-funding-techcrunch\/","title":{"rendered":"Respeecher&#8217;s ethics-first approach to AI voice cloning locks in new funding | TechCrunch"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p id=\"speakable-summary\">Ukrainian synthetic voice startup <a href=\"https:\/\/www.respeecher.com\/\" target=\"_blank\" rel=\"noopener\">Respeecher<\/a> is finding success despite not just bombs raining down on their city, but a wave of hype that has raised up sometimes controversial competitors. A new $1M in funding should help the company add a few studios to its media and gaming clients.<\/p>\n<p>Respeecher is perhaps best known for being chosen to <a href=\"https:\/\/techcrunch.com\/2022\/09\/26\/ai-is-taking-over-the-iconic-voice-of-darth-vader-with-the-blessing-of-james-earl-jones\/\" target=\"_blank\" rel=\"noopener\">replicate James Earl Jones and his iconic Darth Vader voice<\/a> for a Star Wars animated show, then later a younger Luke Skywalker for The Mandalorian. But the company has also worked with game developer CD Projekt (of Witcher and Cyberpunk fame) and recently wrapped a deal with Warner Music to recreate another iconic voice: french singer Edith Piaf.<\/p>\n<p>Unlike text-to-speech engines, Respeecher uses voice models to modify the speech of actors, who are doing their own best to recreate the voice or character in question. That way it\u2019s not simply generated, but more like a prosthetic voice. They also do accent changing, helpful for reducing an unwanted accent or helping put one on.<\/p>\n<p>The ethical questions involved in cloning someone\u2019s voice are obvious, particularly someone long dead who can\u2019t meaningfully consent. And some startups and services have simply let the cat out of the bag, seeing it as a losing battle in many ways. (Not to mention it limits the range of clientele.)<\/p>\n<p>Respeecher has made ethics a pillar of their business in its various verticals.<\/p>\n<p>\u201cConsent is obtained from those who own the rights; in case of deceased actors, it could be estate or family,\u201d said CEO and co-founder Alex Serdiuk. \u201cThere are many cases when they are very involved in the process, and provide valuable feedback to make the voice perfect \u2014 as such projects are a tribute to their relatives, their contribution, and the characters they built.\u201d<\/p>\n<p>Most recently they worked with Calm to have a voice <a href=\"https:\/\/variety.com\/2023\/digital\/news\/jimmy-stewart-ai-voice-bedtime-story-calm-app-1235812865\/\" target=\"_blank\" rel=\"noopener\">based on old Hollywood star Jimmy Stewart\u2019s voice<\/a>.<\/p>\n<p>For the living, permission and compensation are worked out from the start. Voice actors are beginning to see these voice models as assets to control and monetize, instead of (or perhaps in addition to) being a threat to their livelihood. Respeecher is putting together a voice library of actors who have opted in to the process, and the company has also joined Adobe\u2019s Content Authenticity Initiative (for what it\u2019s worth).<\/p>\n<p>By not focusing on scaling like crazy during a big year in AI, Respeecher may have missed out on some capital or business opportunities. But slow and steady may actually serve them well in this case \u2014 and besides, they had a lot going on in Kyiv this last year.<\/p>\n<div id=\"attachment_2638472\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><\/p>\n<p id=\"caption-attachment-2638472\" class=\"wp-caption-text\">The respeecher team.<\/p>\n<\/div>\n<p>\u201cLike all Ukrainian businesses and startups, this war taught us what being resilient really means,\u201d said Serdiuk. Raising funds is never easy, and probably it would be easier if Russia didn\u2019t attack our cities with missiles or Shahid drones regularly. After all this, now, I believe there are hardly any obstacles that our team could not overcome or solutions that we couldn\u2019t find.\u201d<\/p>\n<p>The company has managed to pursue one new vertical during this chaotic time, though: synthetic voices for people who have lost to ability to speak on their own. We\u2019ve seen <a href=\"https:\/\/techcrunch.com\/2023\/05\/08\/acapela-lets-anyone-back-up-their-own-voice-for-free-in-minutes-just-in-case\/\" target=\"_blank\" rel=\"noopener\">other startups<\/a> and established companies entering this space, which may not be as lucrative or flashy but can change lives.<\/p>\n<p>\u201cWe have a bunch of projects with hospitals as well as patients with ataxia or laryngectomy. One of the Laryngectomy patients we had a chance to work with [is] Konrad Zieli\u0144ski, a PhD student at the University of Warsaw who had lost his voice due to laryngectomy. Our technology helped him to communicate in a more natural way in his own voice,\u201d said Serdiuk. You can <a href=\"https:\/\/www.respeecher.com\/case-studies\/respeecher-collaborates-researcher-advance-voice-capabilities-laryngectomy-patients\" target=\"_blank\" rel=\"noopener\">read more about Konrad\u2019s case in this blog post<\/a>.<\/p>\n<p>Respeecher announced today that it had raised a $1 million \u201cpre-series A\u201d round, to which entrepreneur Gary<br \/>Vaynerchuk and funds ffVC Poland, Bad Ideas, ICU, and SID Venture Partners contributed.<\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/techcrunch.com\/2023\/12\/06\/respeechers-ethics-first-approach-to-ai-voice-cloning-locks-in-new-funding\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ukrainian synthetic voice startup Respeecher is finding success despite not just bombs raining down on their city, but a wave of hype that has raised up sometimes controversial competitors. A new $1M in funding should help the company add a few studios to its media and gaming clients. Respeecher is perhaps best known for being [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":59592,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":{"0":"post-59591","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/59591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=59591"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/59591\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/59592"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=59591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=59591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=59591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}