After a song using AI deepfakes<\/a> of Drake and the Weeknd\u2019s voices was taken down after becoming a viral hit, Grimes shocked the public when she tweeted<\/a> that she would split 50% of the revenue with anyone who wanted to use her voice in AI-generated songs. A week later, Grimes debuted Elf.Tech<\/a>, an open-source AI voice software that allows artists to replicate her voice in their songs and pocket half of the royalties.<\/p>\n Despite many musicians feeling threatened by AI, the Canadian electronic artist (and co-parent to children with Elon Musk who has just launched an AI company<\/a> of his own) is doubling down on her stance regarding the use of AI music tools.<\/p>\n Music tech studio CreateSafe<\/a>, co-founded by Grimes\u2019 manager Daouda Leonard, officially launched today its generative AI-powered platform, Triniti<\/a>\u2013 available on the web as a free open beta. Triniti enables artists to create an AI voice clone<\/a>, generate text-to-audio samples<\/a>, ask a chatbot<\/a> music industry-related questions, monetize creations and manage music IP.<\/p>\n Elf.Tech is the prototype of CreateSafe\u2019s Triniti platform. Elf.Tech has created over 1,000 songs replicating Grimes\u2019 voice. Grimes recently joined the CreateSafe\u2019s advisory board.<\/p>\n In addition, CreateSafe revealed that it raised $4.6 million in funding, the company exclusively told TechCrunch. The seed round was led by Polychain Capital with participation from Kendrick Lamar\u2019s manager Anthony Saleh, Paris Hilton-founded 11:11 Media, Unified Music Group, Crush Ventures, MoonPay, Chaac Ventures and Dan Weisman, the vice president of Bernstein Private Wealth Management. CreateSafe will use the new capital to further develop the Triniti platform.<\/p>\n CreateSafe refers to Triniti as an \u201cartistic intelligence\u201d platform since its main purpose is to empower creators to make music.<\/p>\n \u201cIt\u2019s not going to be fully AI because you have this interface to play around with and make the music on your own,\u201d Leonard said during a demo with TechCrunch. He has worked with many top artists, including DJ Snake and Skrillex. \u201cThat\u2019s why we call it artistic intelligence because we want everyone to own their AI and be able to collaborate and scale themselves in a new way.\u201d<\/p>\n Triniti leverages a customized version of an RVC (Realistic Voice Cloning) model, as well as OpenAI\u2019s ChatGPT for its virtual companion and Stable Diffusion to generate images for album covers. CreateSafe is also building a music model based on MusicGen that focuses on audio techniques like traditional DSP (Digital Sound Processing).<\/p>\n \u201cOur goal is not to replace humans with computers. It\u2019s to give humans computers that collaborate with them to create a new experience around the creation of music, assisted by AI\u2026 We don\u2019t want to contribute to the massive amount of fraud that\u2019s happening with music now where people are uploading music just to game the system,\u201d Leonard added.<\/p>\n For context, it is estimated that at least 10% of streaming activity was fraudulent in 2022, according to Beatdapp<\/a>, a company that specializes in audit and fraud detection.<\/p>\n
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