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YouTube recently became the exclusive streaming rights holder of the NFL Sunday Ticket<\/a>, a sports package that was reportedly bid on by other tech giants, Apple and Amazon. While YouTube will likely charge a high price for the NFL Sunday Ticket, there may be a more affordable YouTube offering for viewers that want access to fewer games.<\/p>\n According to NFL\u2019s chief media and business officer, Brian Rolapp, the league is considering a \u201clighter\u201d NFL Sunday Ticket offering on YouTube and YouTube TV that provides a select number of games for a lower price.<\/p>\n \u201cWe\u2019re also thinking about, but haven\u2019t made any decisions, do you create a new product? Do you do a lighter version? We haven\u2019t made any decisions there, but you will see that. I don\u2019t know if we\u2019ll go team-by-team, but could you get fewer games for a lesser price? I think that\u2019s all up for debate and conversation,\u201d Rolapp revealed<\/a> to the New York Post\u2019s Andrew Marchand and Sports Business Journal reporter John Ourand in their podcast.<\/p>\n Rolapp noted that one reason the NFL struck a streaming deal with YouTube is so that the league could make new changes to the Sunday Ticket product. \u201cIt\u2019s been distributed for so long. I think there\u2019s probably a lot of opportunity between the \u2018all you can eat\u2019 and free television. I think there\u2019s a lot of room there to explore.\u201d<\/p>\n YouTube wasn\u2019t immediately available to comment to TechCrunch.<\/p>\n NFL Sunday Ticket is launching on YouTube and YouTube TV later this year. The company confirmed that it would be available as an add-on package on YouTube TV as well as a standalone offering on YouTube Primetime Channels. Notably, this will be the first time that the Sunday Ticket will be available \u00e0 la carte for viewers.<\/p>\n While pricing details haven\u2019t been announced, it will probably be expensive. NBC Sports<\/a> reported that \u201ca TV person\u201d estimated that NFL fans would have to pay around $300 per season for Sunday Ticket. DirecTV charges its customers $293.94 per season or $395.94 for the NFL Sunday Ticket Max package with extra content.<\/p>\n YouTube has to pay approximately $2 billion per season for the rights, The\u00a0Wall Street Journal\u00a0<\/a>reported. For comparison, DirecTV paid $1.5 billion.<\/p>\n In Alphabet\u2019s fourth-quarter earnings call, Google\u2019s Chief Business Officer Phillipp Schindler mentioned plans to launch a feature on YouTube TV that allows viewers to watch on multiple screens at once. He added that YouTube TV customers would get new features specific to the Sunday Ticket experience, such as comments, chats and polls.<\/p>\n