{"id":35181,"date":"2023-08-31T08:55:27","date_gmt":"2023-08-31T08:55:27","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2023\/08\/31\/amazon-inks-logistics-deal-with-indias-post-and-railway-services-announces-smb-generative-ai-tool-techcrunch\/"},"modified":"2023-08-31T08:55:27","modified_gmt":"2023-08-31T08:55:27","slug":"amazon-inks-logistics-deal-with-indias-post-and-railway-services-announces-smb-generative-ai-tool-techcrunch","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2023\/08\/31\/amazon-inks-logistics-deal-with-indias-post-and-railway-services-announces-smb-generative-ai-tool-techcrunch\/","title":{"rendered":"Amazon inks logistics deal with India\u2019s post and railway services, announces SMB generative AI tool | TechCrunch"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<div class=\"article__featured-image-wrapper breakout\">\n\t\t\t\n\t\t<\/div>\n<\/p><\/div>\n<div>\n<p class=\"p1\"><span style=\"font-size: 1rem; letter-spacing: -0.1px; -webkit-text-size-adjust: 100%;\"><a href=\"https:\/\/amazon.in\" target=\"_blank\" rel=\"noopener\">Amazon<\/a>\u2018s march on the Indian market is taking to the rails and the mail. The e-commerce giant today announced new deals with India Post and Indian Railways to boost delivery for small businesses. At its<span class=\"s1\"> SMB event Amazon Sambhav in New Delhi on Thursday, Amazon also unveiled<\/span> new efforts to target D2C brands, and a new generative AI \u201cassistant\u201d \u2014 designed to help SMBs use Amazon.<\/span><\/p>\n<p id=\"speakable-summary\">Branded \u201cAmazon \u0938\u0939-AI\u201d (the \u0938\u0939 translates as \u201cco\u201d or \u201cwith\u201d) the idea with the generative AI tool will be to help usher business customers through the process of both onboarding and then actually using Amazon services. Amazon was thin on details of how this would look, but it\u2019s a way of killing two birds with one stone: SMB users who might consider themselves more tech-savvy will be dazzled by the bells and whistles of the AI interface; but also the many SMB users who define the very concept of \u201clate adopter\u201d will in theory get a tool to take away some of the headache of trying to figure out how to use Amazon.<\/p>\n<p class=\"p1\"><span style=\"font-size: 1rem; letter-spacing: -0.1px; -webkit-text-size-adjust: 100%;\">Amazon has built a lot of vertically-integrated delivery services of its own globally, but in India it mostly works with third parties. The postal deal, expanding on an existing partnership, will cover cross-border logistics and shipments for businesses to help them sell internationally, while the rail deal will expand Amazon\u2019s domestic network in India.\u00a0<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The direct-to-consumer effort is interesting in that it is the first time that Amazon is pitching itself as a fulfilment partner to D2C brands that may not be selling on Amazon itself: that\u2019s something the company already provides in countries like the U.S. (where FBA is a huge logistics provider). Expanding it here is a sign both of the size of D2C in India but also Amazon\u2019s own belief that it has the traction to target those businesses in the country. The announcement was high-level, though, with no details on how it would look.\u00a0<\/span><\/p>\n<p><em>More to follow\u2026<\/em><\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/techcrunch.com\/2023\/08\/31\/amazon-india-post-railways-generative-ai\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon\u2018s march on the Indian market is taking to the rails and the mail. The e-commerce giant today announced new deals with India Post and Indian Railways to boost delivery for small businesses. At its SMB event Amazon Sambhav in New Delhi on Thursday, Amazon also unveiled new efforts to target D2C brands, and a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35182,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":{"0":"post-35181","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/35181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=35181"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/35181\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/35182"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=35181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=35181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=35181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}