{"id":260131,"date":"2026-08-28T14:36:48","date_gmt":"2026-08-28T14:36:48","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/08\/28\/apple-tv-is-raising-its-subscription-prices-again-techcrunch\/"},"modified":"2026-08-28T14:36:48","modified_gmt":"2026-08-28T14:36:48","slug":"apple-tv-is-raising-its-subscription-prices-again-techcrunch","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/08\/28\/apple-tv-is-raising-its-subscription-prices-again-techcrunch\/","title":{"rendered":"Apple TV is raising its subscription prices again | TechCrunch"},"content":{"rendered":"


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For the fourth time<\/a> in four years, Apple TV is hiking its subscription prices.<\/p>\n

Now, Apple TV subscriptions will cost $14.99 per month, up from the previous $12.99 per month. The annual subscription cost will also jump from $99 to $119.<\/p>\n

Apple One<\/a>, the bundle that includes subscriptions to services like iCloud+, TV, Music and Arcade, will now cost $21.95 per month, up from $19.95.<\/p>\n

Apple isn\u2019t alone in hiking prices for its subscriptions. Netflix<\/a> raised its prices in March, and Peacock<\/a> announced a price increase earlier this month. Tech companies are also raising hardware prices<\/a>, given ongoing RAM and component shortages due to massive demand for hardware for building AI data centers.<\/p>\n

Consumers\u2019 dismay with Apple likely won\u2019t last long, given that the company will announce<\/a> its newest slate of iPhones, which will likely include its first foldable<\/a> model, on September 9.<\/p>\n<\/div>\n


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For the fourth time in four years, Apple TV is hiking its subscription prices. Now, Apple TV subscriptions will cost $14.99 per month, up from the previous $12.99 per month. The annual subscription cost will also jump from $99 to $119. Apple One, the bundle that includes subscriptions to services like iCloud+, TV, Music and […]<\/p>\n","protected":false},"author":1,"featured_media":260132,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":{"0":"post-260131","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/260131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=260131"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/260131\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/260132"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=260131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=260131"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=260131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}