{"id":256496,"date":"2026-08-09T11:00:41","date_gmt":"2026-08-09T11:00:41","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/08\/09\/how-booking-coms-travel-proud-program-is-helping-lgbtq-travelers-feel-more-welcome-the-points-guy\/"},"modified":"2026-08-09T11:00:41","modified_gmt":"2026-08-09T11:00:41","slug":"how-booking-coms-travel-proud-program-is-helping-lgbtq-travelers-feel-more-welcome-the-points-guy","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/08\/09\/how-booking-coms-travel-proud-program-is-helping-lgbtq-travelers-feel-more-welcome-the-points-guy\/","title":{"rendered":"How Booking.com&#8217;s Travel Proud program is helping LGBTQ+ travelers feel more welcome &#8211; The Points Guy"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>For most people, booking the right hotel stay comes down to a few simple factors: price, location and amenities. &#8220;Oh, this one includes free breakfast,&#8221; one might say to themselves, and <em>voila,<\/em> it&#8217;s booked.<\/p>\n<p>For some communities, it&#8217;s not so simple. Until my father started traveling again after having his leg amputated, I never understood how difficult it is for travelers with physical disabilities to simply get into a room that&#8217;s functional and safe. It&#8217;s been eye-opening.<\/p>\n<p>The LGBTQ+ community is also one that frequently finds it difficult to pick a hotel that meets their specific set of needs, including something as serious as safety or as human as accepting their gender identity and making them feel welcome during check-in. As a gay man, I&#8217;ve experienced my own version of this while having to explain that I booked a king-size bed because I&#8217;m <span><a href=\"https:\/\/thepointsguy.com\/news\/how-travel-helped-me-love-myself-lgbtq\/\" target=\"_blank\" rel=\"noopener\">traveling with my husband<\/a><\/span>. &#8220;No,&#8221; I&#8217;ve insisted, &#8220;we don&#8217;t need two beds.&#8221;<\/p>\n<p>In fact, a <span><a href=\"https:\/\/news.booking.com\/closet-cationers-latest-bookingcom-research-reveals-majority-of-lgbtq-travelers-conceal-their-identity-when-traveling\/\" target=\"_blank\" rel=\"noopener\">new survey from Booking.com<\/a><\/span> revealed that only 31% of LGBTQ+ travelers globally say they are &#8220;out&#8221; when they travel. Worse yet, 44% of LGBTQ+ travelers also say that they are taking more precautions than they were a few years ago, the survey reported.<\/p>\n<p>But what do you do about it? For Booking.com, the answer is education, through a free program offered to hotels called <span><a href=\"https:\/\/www.booking.com\/articles\/proud.en-gb.html?aid=356980&amp;label=gog235jc-10EgVwcm91ZCiCAjjoB0gzWANopwKIAQGYATO4AQfIAQzYAQPoAQH4AQGIAgGoAgG4AorbzdMGwAIB0gIkODk4YjBmZmEtZGVhNy00YjhkLWIyYWQtYTNlMjBlNGU4YTc02AIB4AIB&amp;keep_landing=1&amp;sid=bf178e3c19eea75e203af276e647f5b2\" target=\"_blank\" rel=\"noopener\">Travel Proud<\/a><\/span>, designed to &#8220;help hoteliers and accommodation providers see things from a different perspective and provide some practical skills and techniques that partners can immediately put into practice to help contribute to guests encountering a more inclusive experience.&#8221;<\/p>\n<p><strong>Related: <span><a href=\"https:\/\/thepointsguy.com\/news\/how-travel-helped-me-love-myself-lgbtq\/\" target=\"_blank\" rel=\"noopener\">Coming out through travel: learning to love myself one trip at a time<\/a><\/span><\/strong><\/p>\n<p>The free online training takes 90 minutes, is offered in 11 languages and was created in partnership with HospitableMe, <span><a href=\"https:\/\/hospitable.me\/\" target=\"_blank\" rel=\"noopener\">a global leader in inclusive hospitality education<\/a><\/span>. Once the training is complete, the hotel is equipped with a Travel Proud Customer Toolkit for guest-facing staff to help put into action what they&#8217;ve learned.<\/p>\n<p>The hotel also receives a dedicated Travel Proud badge on Booking.com, which shows potential guests that it has completed the training. On the website, LGBTQ+ travelers and allies can even use the &#8220;Travel Proud (LGBTQ+ friendly)&#8221; filter while searching to see what hotels in their destination are accredited.<\/p>\n<figure class=\"jsx-3874346954 tpg-figure\">\n<div style=\"padding-top:0\" class=\"jsx-2453190082 full-width-auto-height-image\"><\/div><figcaption class=\"jsx-3874346954 figcaption\">BOOKING.COM<\/figcaption><\/figure>\n<p>The program started after outside research found that a significant number of LGBTQ+ travelers feared judgment from hotel staff, Kristofer Barber, Booking.com&#8217;s director of global communications, told me during a visit to the company&#8217;s Amsterdam headquarters during World Pride.<\/p>\n<div class=\"EmailSignUp_container__YVxAW tw-border tw-border-gray-2\"><picture class=\"EmailSignUp_graphic__pcgxg tw-relative tw-overflow-hidden tw-opacity-0\"><source media=\"(max-width: 767px)\" srcset=\"\/images\/EmailSignUp\/daily-mob.svg\"\/><img decoding=\"async\" alt=\"\" class=\"md:tw-absolute md:tw-inset-0 md:tw-size-full md:tw-object-cover md:tw-object-center\" src=\"https:\/\/thepointsguy.com\/images\/EmailSignUp\/daily-dt.svg\"\/><\/picture>\n<div class=\"EmailSignUp_form__xvcP4\">\n<p>Reward your inbox with the TPG Daily newsletter<\/p>\n<p>Join over 700,000 readers for breaking news, in-depth guides and exclusive deals from TPG\u2019s experts<\/p>\n<form class=\"jsx-606422965 newsletter-form\">\n<div class=\"jsx-606422965 EmailCapture_confirmation__AJ4nI EmailCapture_noCheckbox__2BHzb   &#10;          \">\n<div class=\"tw-space-y-4\">\n<p class=\"tw-text-xs-regular !tw-text-gray-5 hover:!tw-text-gray-5 tw-max-w-lg\">By signing up, you will receive newsletters and promotional content and agree to our<!-- --> <a class=\"!tw-text-gray-5 hover:!tw-text-gray-5\" href=\"https:\/\/thepointsguy.com\/terms-of-use\/\" target=\"_blank\" rel=\"noopener\">Terms of Use<\/a> <!-- -->and acknowledge the data practices in our<!-- --> <a class=\"!tw-text-gray-5 hover:!tw-text-gray-5\" href=\"https:\/\/thepointsguy.com\/privacy-policy\/\" target=\"_blank\" rel=\"noopener\">Privacy Policy<\/a>. You may unsubscribe at any time.<\/p>\n<\/div>\n<\/div>\n<\/form>\n<\/div>\n<\/div>\n<p>&#8220;It kind of kept resurfacing in conversations we were having,&#8221; Barber said. &#8220;At a certain point, we were like, &#8216;Is there a friction point here?'&#8221;<\/p>\n<p>From there, the company dug deeper to understand what those moments of friction actually looked like. Its research examined everything from travelers&#8217; anxiety around the hotel check-in process to how staff could avoid making assumptions about guests.<\/p>\n<p>One example, Barber said, was ensuring hotel staff could confirm a guest&#8217;s bed preference &#8220;without making them feel like they&#8217;re doing something wrong&#8221; \u2014 without realizing he&#8217;d just described a subtle friction point I&#8217;d experienced myself while traveling with my husband.<\/p>\n<p>But the research uncovered more than awkward conversations about room configurations. It found that travelers&#8217; anxiety can vary based on everything from their gender identity and gender expression to who they&#8217;re traveling with, particularly during moments as routine as checking into a hotel.<\/p>\n<p>&#8220;We can&#8217;t fix it. We don&#8217;t control what happens,&#8221; Barber said. &#8220;How can we influence better experiences for travelers?&#8221;<\/p>\n<p>After all that research, Travel Proud and its partner- and customer-facing tools boil down into three distinct areas: helping LGBTQ+ people choose with confidence, helping accommodation partners be extra welcoming and using inclusive language on the Booking.com platform.<\/p>\n<p>Now, Travel Proud has been adopted by more than 150,000 properties across 163 countries and 20,000 cities. For LGBTQ+ travelers, that&#8217;s 150,000 more places working to remove moments of friction so guests can spend less time worrying about how they&#8217;ll be received and more time enjoying why they traveled in the first place.<\/p>\n<p><strong>Related reading:<\/strong><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thepointsguy.com\/news\/booking-com-travel-proud\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For most people, booking the right hotel stay comes down to a few simple factors: price, location and amenities. &#8220;Oh, this one includes free breakfast,&#8221; one might say to themselves, and voila, it&#8217;s booked. For some communities, it&#8217;s not so simple. Until my father started traveling again after having his leg amputated, I never understood [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":256497,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":{"0":"post-256496","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-travel"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/256496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=256496"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/256496\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/256497"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=256496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=256496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=256496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}