{"id":249104,"date":"2026-06-29T16:31:05","date_gmt":"2026-06-29T16:31:05","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/06\/29\/will-ferrells-the-hawk-strips-down-to-his-underwear-for-skims-campaign-photos-video\/"},"modified":"2026-06-29T16:31:05","modified_gmt":"2026-06-29T16:31:05","slug":"will-ferrells-the-hawk-strips-down-to-his-underwear-for-skims-campaign-photos-video","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/06\/29\/will-ferrells-the-hawk-strips-down-to-his-underwear-for-skims-campaign-photos-video\/","title":{"rendered":"Will Ferrell\u2019s \u2018The Hawk\u2019 Strips Down to His Underwear for Skims Campaign (Photos & Video)"},"content":{"rendered":"


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Nadia Lee Cohen\/Skims<\/span><\/figcaption><\/figure>\n

Will Ferrell<\/strong><\/a> is starring in a brand new Skims <\/em><\/strong>campaign as his new character, golf legend Lonnie \u201cThe Hawk\u201d Hawkins!<\/p>\n

If you don’t know, Will<\/strong>, 58, is about to star in Netflix’s The Hawk<\/em>, which will premiere on July 16.<\/a><\/p>\n

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Learn more about The Hawk<\/em>:<\/h3>\n

Here\u2019s the synopsis: \u201cLonnie Hawkins, (Ferrell<\/strong>) 2004\u2019s number one golfer, struggles on the back nine of his career to recapture his magic. His body says retire, but his heart says he\u2019s not done yet. His ex-wife and his son Lance, golf\u2019s new golden boy, know he\u2019s through. But with one more major to win to complete golf\u2019s Grand Slam, Lonnie refuses to believe he\u2019s anything other than one stroke away from the greatest comeback in golf \u201c<\/p>\n

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As part of his press tour, Will <\/strong>stripped down to his Skims underwear and tank to promote as Lonnie!<\/p>\n

What is Skims?<\/h3>\n
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Co-founded in 2019 by Kim Kardashian and Jens Grede, SKIMS is redefining women\u2019s underwear, loungewear, and shapewear and setting new standards by offering solutions for everybody. From technically engineered shapewear that enhances curves to underwear that stretches to twice its size, the brand is committed to continuous innovation and advancing the industry.<\/p>\n<\/blockquote>\n

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If you don’t know, Skims Mens launched in 2023 with underwear and essentials engineered for maximum support, performance, and recovery. From the softest boxers that retain their shape to the most comfortable tanks and tees, the ultimate first layer starts with Skims Mens. In the same year, Skims and the National Basketball Association (NBA) announced a multi-year partnership, naming Skims the official underwear partner of the NBA, the Women\u2019s National Basketball Association (WNBA), and USA Basketball.<\/p>\n

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