{"id":238996,"date":"2026-05-07T19:00:44","date_gmt":"2026-05-07T19:00:44","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/05\/07\/alaska-airlines-adds-3-sonoma-routes-returns-to-long-beach-the-points-guy\/"},"modified":"2026-05-07T19:00:44","modified_gmt":"2026-05-07T19:00:44","slug":"alaska-airlines-adds-3-sonoma-routes-returns-to-long-beach-the-points-guy","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2026\/05\/07\/alaska-airlines-adds-3-sonoma-routes-returns-to-long-beach-the-points-guy\/","title":{"rendered":"Alaska Airlines adds 3 Sonoma routes, returns to Long Beach &#8211; The Points Guy"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>It has only been a month since Southwest Airlines&#8217; first planes touched down in Sonoma County, but an airline turf battle is brewing in California&#8217;s wine country.<\/p>\n<p>Now, the region is getting three new routes from Alaska Airlines, its longest-serving carrier.<\/p>\n<p>Alaska on Thursday announced it&#8217;ll launch service this fall from Sonoma to three western cities: Phoenix, Salt Lake City and Boise, Idaho.<\/p>\n<p>Each of the new routes will begin on Nov. 1<\/p>\n<p>The move comes just weeks after Southwest Airlines <span><a href=\"https:\/\/thepointsguy.com\/news\/southwest-airlines-sonoma-county-santa-rose-california-nonstop-flights\/\" target=\"_blank\" rel=\"noopener\">launched service<\/a><\/span> from Santa Rosa and <span><a href=\"https:\/\/thepointsguy.com\/airline\/southwest-airlines-wine-flies-free\/\" target=\"_blank\" rel=\"noopener\">mirrored Alaska&#8217;s long-standing &#8220;wine flies free&#8221; policy<\/a><\/span>. The policy allows flyers to check a case of wine (up to 12 bottles) for free \u2014 a setup clearly meant to benefit tourists visiting Sonoma wineries.<\/p>\n<figure class=\"jsx-3874346954 tpg-figure\">\n<div style=\"padding-top:0\" class=\"jsx-2453190082 full-width-auto-height-image\"><\/div><figcaption class=\"jsx-3874346954 figcaption\">Sonoma County, California. STEVE PROEHL\/THE IMAGE BANK\/GETTY IMAGES<\/figcaption><\/figure>\n<p>Here&#8217;s the rundown of Alaska&#8217;s three new routes from Charles M. Schulz Sonoma County Airport (STS), each of which will be seasonal service that will run during the winter months.<\/p>\n<div class=\"tw-my-8 tw-overflow-x-auto sm:tw-overflow-visible\">\n<table class=\"tw-w-full tw-min-w-[640px] sm:tw-min-w-0 tw-table-auto\" style=\"-webkit-overflow-scrolling:touch\">\n<thead>\n<tr>\n<th class=\"tw-bg-gray-6 tw-p-4 tw-text-md-medium tw-font-semibold tw-text-white tw-text-left first:tw-rounded-tl-lg last:tw-rounded-tr-lg tw-pl-3\" scope=\"col\"><b>Route<\/b><\/th>\n<th class=\"tw-bg-gray-6 tw-p-4 tw-text-md-medium tw-font-semibold tw-text-white tw-text-left first:tw-rounded-tl-lg last:tw-rounded-tr-lg\" scope=\"col\"><b>Dates<\/b><\/th>\n<th class=\"tw-bg-gray-6 tw-p-4 tw-text-md-medium tw-font-semibold tw-text-white tw-text-left first:tw-rounded-tl-lg last:tw-rounded-tr-lg\" scope=\"col\"><b>Aircraft<\/b><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr class=\"tw-relative even:tw-bg-gray-1\">\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<div class=\"tw-break-words tw-flex tw-gap-2 tw-items-center tw-font-semibold\"><button class=\"tw-size-6 tw-flex-shrink-0 tw-opacity-0\" disabled=\"\" tabindex=\"0\" type=\"button\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"#146AFF\" height=\"9\" viewbox=\"0 0 16 9\" width=\"16\" class=\"tw-rotate-180\"><path d=\"M8.01892 8.5C8.46004 8.50043 8.88002 8.34917 9.17154 8.08485L15.7119 2.14931C16.1418 1.74024 16.0841 1.13195 15.5819 0.779268C15.0797 0.426586 14.3166 0.458514 13.8633 0.851178L8.14425 6.04158C8.1126 6.07041 8.06693 6.08693 8.01892 6.08693C7.97091 6.08693 7.92524 6.07041 7.89359 6.04158L2.17451 0.851178C1.88736 0.57796 1.43739 0.450348 0.998707 0.517724C0.560026 0.5851 0.201466 0.836892 0.0617733 1.17567C-0.077919 1.51444 0.0231724 1.88705 0.325931 2.14931L6.86431 8.08272C7.15632 8.34768 7.57687 8.49966 8.01892 8.5Z\" fill=\"#146AFF\"\/><\/svg><\/button><span class=\"tw-break-words\"><span style=\"font-weight:400\">STS to Boise Airport (BOI)<\/span><\/span><\/div>\n<\/td>\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<p><span class=\"tw-break-words\"><span style=\"font-weight:400\">Nov. 1 through April 19, 2027; &#8220;up to daily&#8221; service<\/span><\/span><\/p>\n<\/td>\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<p><span class=\"tw-break-words\"><span style=\"font-weight:400\">Embraer 175<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n<tr class=\"tw-relative even:tw-bg-gray-1\">\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<div class=\"tw-break-words tw-flex tw-gap-2 tw-items-center tw-font-semibold\"><button class=\"tw-size-6 tw-flex-shrink-0 tw-opacity-0\" disabled=\"\" tabindex=\"0\" type=\"button\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"#146AFF\" height=\"9\" viewbox=\"0 0 16 9\" width=\"16\" class=\"tw-rotate-180\"><path d=\"M8.01892 8.5C8.46004 8.50043 8.88002 8.34917 9.17154 8.08485L15.7119 2.14931C16.1418 1.74024 16.0841 1.13195 15.5819 0.779268C15.0797 0.426586 14.3166 0.458514 13.8633 0.851178L8.14425 6.04158C8.1126 6.07041 8.06693 6.08693 8.01892 6.08693C7.97091 6.08693 7.92524 6.07041 7.89359 6.04158L2.17451 0.851178C1.88736 0.57796 1.43739 0.450348 0.998707 0.517724C0.560026 0.5851 0.201466 0.836892 0.0617733 1.17567C-0.077919 1.51444 0.0231724 1.88705 0.325931 2.14931L6.86431 8.08272C7.15632 8.34768 7.57687 8.49966 8.01892 8.5Z\" fill=\"#146AFF\"\/><\/svg><\/button><span class=\"tw-break-words\"><span style=\"font-weight:400\">STS to Phoenix Sky Harbor International Airport (PHX)<\/span><\/span><\/div>\n<\/td>\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<p><span class=\"tw-break-words\"><span style=\"font-weight:400\">Nov. 1 through April 21; daily service<\/span><\/span><\/p>\n<\/td>\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<p><span class=\"tw-break-words\"><span style=\"font-weight:400\">Embraer 175<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n<tr class=\"tw-relative even:tw-bg-gray-1\">\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<div class=\"tw-break-words tw-flex tw-gap-2 tw-items-center tw-font-semibold\"><button class=\"tw-size-6 tw-flex-shrink-0 tw-opacity-0\" disabled=\"\" tabindex=\"0\" type=\"button\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"#146AFF\" height=\"9\" viewbox=\"0 0 16 9\" width=\"16\" class=\"tw-rotate-180\"><path d=\"M8.01892 8.5C8.46004 8.50043 8.88002 8.34917 9.17154 8.08485L15.7119 2.14931C16.1418 1.74024 16.0841 1.13195 15.5819 0.779268C15.0797 0.426586 14.3166 0.458514 13.8633 0.851178L8.14425 6.04158C8.1126 6.07041 8.06693 6.08693 8.01892 6.08693C7.97091 6.08693 7.92524 6.07041 7.89359 6.04158L2.17451 0.851178C1.88736 0.57796 1.43739 0.450348 0.998707 0.517724C0.560026 0.5851 0.201466 0.836892 0.0617733 1.17567C-0.077919 1.51444 0.0231724 1.88705 0.325931 2.14931L6.86431 8.08272C7.15632 8.34768 7.57687 8.49966 8.01892 8.5Z\" fill=\"#146AFF\"\/><\/svg><\/button><span class=\"tw-break-words\"><span style=\"font-weight:400\">STS to Salt Lake City International Airport (SLC)<\/span><\/span><\/div>\n<\/td>\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<p><span class=\"tw-break-words\"><span style=\"font-weight:400\">Nov. 1 through April 21; &#8220;up to daily&#8221; service<\/span><\/span><\/p>\n<\/td>\n<td class=\"tw-text-md-regular tw-p-4 tw-pb-3 tw-align-top tw-h-auto\">\n<p><span class=\"tw-break-words\"><span style=\"font-weight:400\">Embraer 175<\/span><\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<h2 class=\"jsx-2362441780\">Fast air service growth in Sonoma County<\/h2>\n<p>Even before Alaska&#8217;s expansion in Sonoma County, the airport had seen a notable increase in air service this year.<\/p>\n<p>During the first half of 2026, the total number of departures from STS was set to be up nearly 20% versus last year, according to data from aviation analytics firm Cirium.<\/p>\n<p>Come November, Alaska will link a dozen cities to Santa Rosa.<\/p>\n<div class=\"EmailSignUp_container__YVxAW tw-border tw-border-gray-2\"><picture class=\"tw-flex tw-items-center tw-justify-center tw-opacity-0\"><source media=\"(max-width: 767px)\" srcset=\"\/images\/EmailSignUp\/daily-mob.svg\"\/><img decoding=\"async\" alt=\"\" src=\"https:\/\/thepointsguy.com\/images\/EmailSignUp\/daily-dt.svg\"\/><\/picture>\n<div class=\"EmailSignUp_form__xvcP4\">\n<p>Reward your inbox with the TPG Daily newsletter<\/p>\n<p>Join over 700,000 readers for breaking news, in-depth guides and exclusive deals from TPG\u2019s experts<\/p>\n<form class=\"jsx-881693933 newsletter-form\">\n<div class=\"jsx-881693933 EmailCapture_confirmation__AJ4nI EmailCapture_noCheckbox__2BHzb   &#10;          \">\n<p class=\"tw-text-xs-regular !tw-text-gray-5 hover:!tw-text-gray-5 tw-max-w-lg\">By signing up, you will receive newsletters and promotional content and agree to our<!-- --> <a class=\"!tw-text-gray-5 hover:!tw-text-gray-5\" href=\"https:\/\/thepointsguy.com\/terms-of-use\/\" target=\"_blank\" rel=\"noopener\">Terms of Use<\/a> <!-- -->and acknowledge the data practices in our<!-- --> <a class=\"!tw-text-gray-5 hover:!tw-text-gray-5\" href=\"https:\/\/thepointsguy.com\/privacy-policy\/\" target=\"_blank\" rel=\"noopener\">Privacy Policy<\/a>. You may unsubscribe at any time.<\/p>\n<\/div>\n<\/form>\n<\/div>\n<\/div>\n<figure class=\"jsx-3874346954 tpg-figure\">\n<div style=\"padding-top:0\" class=\"jsx-2453190082 full-width-auto-height-image\"><img alt=\"\" loading=\"lazy\" width=\"1600\" height=\"1067\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent;height:auto;width:100%\" sizes=\"auto, (max-width: 1024px) 100vw, 756px\" srcset=\"https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=640 640w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=750 750w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=828 828w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=1080 1080w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=1200 1200w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=1920 1920w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=2048 2048w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=3840 3840w\" src=\"https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/05\/alaska-sts-cirium.png?width=3840\"\/><\/div><figcaption class=\"jsx-3874346954 figcaption\">Alaska Airlines&#8217; planned route map from Sonoma County as of November 2026. CIRIUM<\/figcaption><\/figure>\n<p>Southwest \u2014 which didn&#8217;t fly there until April \u2014 now has nonstop STS service from Denver, Las Vegas, San Diego and Burbank, California.<\/p>\n<p>Suffice it to say, if you want to visit Sonoma (or even Napa Valley) and skip the traffic of San Francisco, Oakland, San Jose or Sacramento, there&#8217;s a rapidly increasing number of flight options from which to choose.<\/p>\n<h2 class=\"jsx-2362441780\">Alaska returns to Long Beach<\/h2>\n<p>Alaska also had route news in Southern California this week.<\/p>\n<p>The Seattle-based carrier on Thursday revealed plans to return to Long Beach for the first time in more than a decade.<\/p>\n<p>On Sept. 8, Alaska will launch nonstop service from Long Beach Airport (LGB) to its Seattle-Tacoma International Airport (SEA) home base.<\/p>\n<figure class=\"jsx-3874346954 tpg-figure\">\n<div style=\"padding-top:0\" class=\"jsx-2453190082 full-width-auto-height-image\"><img alt=\"\" loading=\"lazy\" width=\"1600\" height=\"1067\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent;height:auto;width:100%\" sizes=\"auto, (max-width: 1024px) 100vw, 756px\" srcset=\"https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=640 640w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=750 750w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=828 828w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=1080 1080w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=1200 1200w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=1920 1920w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=2048 2048w, https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=3840 3840w\" src=\"https:\/\/runway-media-production.global.ssl.fastly.net\/us\/originals\/2026\/02\/alaska-737.jpeg?width=3840\"\/><\/div><figcaption class=\"jsx-3874346954 figcaption\">Alaska Airlines Boeing 737-900. SEAN CUDAHY\/THE POINTS GUY<\/figcaption><\/figure>\n<p>Alaska last flew to LGB in 2015, per Cirium.<\/p>\n<p>The service will offer a key link to Hawaiian Airlines, now part of Alaska Air Group, which flies from Long Beach to Honolulu and Maui.<\/p>\n<p>Alaska will operate its SEA-LGB service with one of its Boeing 737s.<\/p>\n<h2 class=\"jsx-2362441780\">Bottom line<\/h2>\n<p>Alaska&#8217;s new routes bolster its long-standing West Coast network. But the reveal comes just about a week after the carrier took the latest step toward becoming a true global airline with its <span><a href=\"https:\/\/thepointsguy.com\/news\/alaska-airlines-launches-inaugural-service-rome\/\" target=\"_blank\" rel=\"noopener\">first service to Europe.<\/a><\/span><\/p>\n<p><b>Related reading:<\/b><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thepointsguy.com\/news\/alaska-airlines-new-routes-santa-rosa-long-beach\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It has only been a month since Southwest Airlines&#8217; first planes touched down in Sonoma County, but an airline turf battle is brewing in California&#8217;s wine country. Now, the region is getting three new routes from Alaska Airlines, its longest-serving carrier. Alaska on Thursday announced it&#8217;ll launch service this fall from Sonoma to three western [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":238997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":{"0":"post-238996","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-travel"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/238996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=238996"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/238996\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/238997"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=238996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=238996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=238996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}