\n
Sign up for our daily newsletter<\/p>\n<\/div>\n<\/div>\n
\n- Earn 1 Tile for every $100 on qualifying JetBlue spending, which includes flights, JetBlue Vacations packages, Paisly by JetBlue bookings, JetBlue fees, JetBlue add-ons (such as seats) and American Airlines-operated flights.<\/li>\n
- Earn 1 Tile for every $1,000 spent on a cobranded JetBlue credit card<\/a>. Unlike the previous program, this includes all cards, such as those issued internationally.<\/li>\n<\/ul>\n
You earn Tiles for eligible activities between Jan. 1 and Dec. 31 of each year. In 2023, members began earning Tiles for activity on Jan. 1, even though the program didn’t officially launch until May 10. More details about the transition are below.<\/p>\n
As you earn Tiles, you unlock benefits and elite status in the program.<\/p>\n
At first glance, it\u2019s clear that JetBlue has reconsidered how it defines engagement with the airline. JetBlue will now measure your activity across multiple channels, not just flying, in your status journey.<\/p>\n
The airline has significantly expanded the ability to earn perks from credit card spending<\/a>. You\u2019ll also be rewarded for transacting with other parts of the airline, including through package bookings and by paying ancillary fees.<\/p>\nIn a way, Tiles are quite similar to American\u2019s new Loyalty Points, which you can earn through many activities, not just flying.<\/p>\n
<\/p>\n
Perks You Pick before Mosaic<\/h2>\n
This one is big.<\/p>\n
Traditionally, the benefits of airline loyalty don\u2019t begin until you cross a status threshold. Until then, general members don\u2019t usually enjoy any special perks.<\/p>\n
However, with JetBlue\u2019s new program, even a casual flyer will be rewarded. When you earn 10, 20, 30 and 40 Tiles, you\u2019ll be eligible for a pick from the following \u201cPerks You Pick\u201d menu:<\/p>\n
\n- Group B boarding.<\/li>\n
- Priority security.<\/li>\n
- One free drink (beer, wine or liquor) per flight.<\/li>\n
- Two times the points for a JetBlue Vacations package (one-time use).<\/li>\n
- 5,000 TrueBlue points (worth $65, according to TPG\u2019s valuations<\/a>).<\/li>\n<\/ul>\n
Note that you can\u2019t pick the same perk multiple times as you hit more milestones. If you don\u2019t select a benefit, JetBlue will not automatically choose one for you.<\/p>\n
\u201cWe want to be careful about \u2026 we don\u2019t want to choose for a customer what their preference would be,\u201d Chris Buckner, JetBlue\u2019s new vice president<\/a> of loyalty programs and partnerships, said in an interview with TPG.<\/p>\nYour selected perk(s) expire Dec. 31 in the following year after you earn them. So, if you earned 20 Tiles in 2023, you\u2019ll enjoy your two selected benefits through Dec. 31, 2024. You can make your selection at any time before the perk expires.<\/p>\n
The introduction of perks before earning status is a major development for airline loyalty programs. The ability to select a benefit or two just from spending $1,000 or $2,000 on JetBlue makes the airline\u2019s program one of the most rewarding for casual flyers.<\/p>\n
Of course, the perks aren\u2019t nearly as lucrative as those you\u2019d receive from earning status, but something is certainly better than nothing.<\/p>\n
It\u2019s worth noting that these new benefits come at the expense of the Go Long, Lucky 7 and Take 3 bonuses<\/a>, which were historically available to all members. They will be retired at the end of the year.<\/p>\n\u201cWe actually had pretty low engagement on those bonuses. So we haven\u2019t actually heard a lot of customer feedback on that. And again, that also allowed us to reinvest into some of these other amazing perks that we\u2019re able to provide,\u201d Buckner said when asked about these bonuses.<\/p>\n
\u201cSo we think it\u2019s going to be a really big win for customers,\u201d he added.<\/p>\n
<\/p>\n
![\"\"](\"https:\/\/thepointsguy.global.ssl.fastly.net\/us\/originals\/2022\/09\/LaGuardia-LGA-Planes-Zach-Griff-10.jpg?width=3840\"\/)
![\"\"](\"https:\/\/thepointsguy.global.ssl.fastly.net\/us\/originals\/2021\/04\/JetBlue-Airbus-A220-Inaugural-Flight-Core-Coach-Zach-Griff-35.jpeg?width=3840\"\/)
![\"\"](\"https:\/\/thepointsguy.global.ssl.fastly.net\/us\/originals\/2021\/04\/JetBlue-Airbus-A220-Inaugural-Flight-Core-Coach-Zach-Griff-19.jpeg?width=3840\"\/)
![\"\"](\"https:\/\/thepointsguy.global.ssl.fastly.net\/us\/originals\/2022\/01\/IMG_2470.jpg?width=3840\"\/)
![\"\"](\"https:\/\/thepointsguy.global.ssl.fastly.net\/us\/originals\/2022\/09\/Planes-Boston-Zach-Griff-16.jpg?width=3840\"\/)
![\"\"](\"https:\/\/thepointsguy.global.ssl.fastly.net\/us\/originals\/2021\/10\/JetBlue-Core-Economy-Airbus-A321LR-New-York-London-Zach-Griff-7.jpg?width=3840\"\/)