{"id":16657,"date":"2023-05-04T20:00:12","date_gmt":"2023-05-04T20:00:12","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2023\/05\/04\/hyatt-ceo-talks-mr-mrs-smith-integration-and-bringing-all-inclusive-resorts-to-the-middle-east-the-points-guy\/"},"modified":"2023-05-04T20:00:12","modified_gmt":"2023-05-04T20:00:12","slug":"hyatt-ceo-talks-mr-mrs-smith-integration-and-bringing-all-inclusive-resorts-to-the-middle-east-the-points-guy","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2023\/05\/04\/hyatt-ceo-talks-mr-mrs-smith-integration-and-bringing-all-inclusive-resorts-to-the-middle-east-the-points-guy\/","title":{"rendered":"Hyatt CEO talks Mr &#038; Mrs Smith integration and bringing all-inclusive resorts to the Middle East &#8211; The Points Guy"},"content":{"rendered":"<p> <br \/>\n<br \/><\/p>\n<div>\n<p>Hyatt\u2019s grip on luxury and lifestyle hotels expanded last week with news the Chicago-based hotel giant plans to acquire the Mr &amp; Mrs Smith booking platform of more than 1,500 luxury boutique hotels.<\/p>\n<p>But that doesn\u2019t mean the company is going to do any better than a major competitor it\u2019s snatching the brand from.<\/p>\n<p>At face value, Hyatt\u2019s gain comes at the expense of <a href=\"https:\/\/thepointsguy.com\/guide\/ihg-mrs-and-mrs-smith\/\" target=\"_blank\" rel=\"noopener\">IHG Hotels &amp; Resorts<\/a>, which currently has a partnership with Mr &amp; Mrs Smith where IHG One Rewards members can earn and redeem points when staying at participating Mr &amp; Mrs Smith hotels.<\/p>\n<p>There have been complaints that it was always a little clunky booking a Mr &amp; Mrs Smith hotel from IHG because not every one of the 1,500 or so hotels participated in the partnership. It also took some scrolling or removing of brand options on an IHG search to actually find any of the Mr &amp; Mrs Smith hotel options.<\/p>\n<p>\u201cEven if Hyatt owns the booking platform, how\u2019s it going to do any better herding these hotels into its World of Hyatt orbit?\u201d This is a question I\u2019ve been getting a lot over the last week from readers and analysts.<\/p>\n<p>Hyatt CEO Mark Hoplamazian wasn\u2019t exactly providing much in the way of details on the company\u2019s Thursday investor call to report first-quarter earnings.<\/p>\n<p>\u201cWe will be very careful in how we integrate the hotels that are part of the system,\u201d Hoplamazian said in response to a question regarding how Mr &amp; Mrs Smith hotels might compete in some markets against preexisting Hyatt properties. \u201cAll the hotels we expect to stay on the [Mr &amp; Mrs Smith] platform, but that doesn&#8217;t mean that they&#8217;ll all be integrated.\u201d<\/p>\n<p>Think along the lines of Hyatt\u2019s partnership with Small Luxury Hotels of the World, where not all SLH properties participate. But isn\u2019t that a little strange considering, well, Hyatt will actually fully own the Mr &amp; Mrs Smith platform?<\/p>\n<p>TPG reached out for more details on what the integration process will look like. 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x2=\"103.791\" y1=\"196.904\" y2=\"105.04\"><stop stop-color=\"#114F6E\"\/><stop offset=\"1\" stop-color=\"#2D80A0\"\/><\/lineargradient><lineargradient gradientunits=\"userSpaceOnUse\" id=\"u\" x1=\"27.579\" x2=\"29.005\" y1=\"94.084\" y2=\"175.797\"><stop stop-color=\"#00FFF3\"\/><stop offset=\"1\" stop-color=\"#48A5C1\"\/><\/lineargradient><lineargradient gradientunits=\"userSpaceOnUse\" id=\"w\" x1=\"53.528\" x2=\"55.457\" y1=\"43.427\" y2=\"153.913\"><stop stop-color=\"#00FFF3\"\/><stop offset=\"1\" stop-color=\"#48A5C1\"\/><\/lineargradient><lineargradient gradientunits=\"userSpaceOnUse\" id=\"y\" x1=\"3.999\" x2=\"3.895\" y1=\"108.03\" y2=\"102.046\"><stop stop-color=\"#23698C\"\/><stop offset=\"1\" stop-color=\"#3689AA\"\/><\/lineargradient><lineargradient gradientunits=\"userSpaceOnUse\" id=\"A\" x1=\"4.447\" x2=\"4.342\" y1=\"101.588\" y2=\"95.577\"><stop stop-color=\"#23698C\"\/><stop offset=\"1\" stop-color=\"#3689AA\"\/><\/lineargradient><lineargradient gradientunits=\"userSpaceOnUse\" id=\"C\" x1=\"5.204\" x2=\"5.081\" y1=\"95.15\" y2=\"88.097\"><stop stop-color=\"#23698C\"\/><stop offset=\"1\" stop-color=\"#3689AA\"\/><\/lineargradient><\/defs><\/svg><\/p>\n<div class=\"EmailSignUp_form__a_UTq\">\n<p>Sign up for our daily newsletter<\/p>\n<\/div>\n<\/div>\n<p>\u201cHyatt is evaluating, but we&#8217;re not able to share specific examples,\u201d a Hyatt spokesperson said in response to TPG\u2019s query regarding Mr &amp; Mrs Smith integration and competition with existing Hyatt hotels. \u201cWe&#8217;ll have more details about Mr &amp; Mrs Smith integration into World of Hyatt following the deal close.\u201d<\/p>\n<p>Specifics might be limited, but there was a lot of fodder on Thursday\u2019s call about why Hyatt is acquiring the Mr &amp; Mrs Smith brand.<\/p>\n<p>Hyatt has been on a luxury and lifestyle hotel buying spree for several years, from the <a href=\"https:\/\/thepointsguy.com\/news\/hyatt-two-roads-hospitality\/\" target=\"_blank\" rel=\"noopener\">Two Roads Hospitality acquisition<\/a> that added the Thompson Hotels and Joie de Vivre (now JdV by Hyatt) brands to the more recent <a href=\"https:\/\/thepointsguy.com\/news\/hyatt-apple-leisure-group\/\" target=\"_blank\" rel=\"noopener\">$2.7 billion Apple Leisure Group acquisition<\/a> that beefed up Hyatt\u2019s presence in the luxury all-inclusive resort sector. Most recently, <a href=\"https:\/\/thepointsguy.com\/news\/hyatt-dream-hotel-takeover\/\" target=\"_blank\" rel=\"noopener\">Hyatt acquired Dream Hotel Group<\/a>, providing a boost to the company\u2019s New York City presence as well as the broader lifestyle hotel sector.<\/p>\n<p>The Mr &amp; Mrs Smith deal adds to that theme, but it brings in a mix of much smaller hotels than is typically expected with major brand and loyalty affiliation. But these also play into Hyatt\u2019s game of pricey luxe hotels: The typical nightly rate of a Mr &amp; Mrs Smith hotel is in the mid-$400 range, Hoplamazian said.<\/p>\n<p>\u201cThey\u2019re small, so these are not hotels that would naturally be part of a larger brand company like our portfolio, and we feel like this is a massive expansion in the World of Hyatt members\u2019 access to hotels,\u201d he added.<\/p>\n<p>Our eyes will be focused on how easy it is to integrate all those hotels at a level where members can earn and redeem points on a widescale basis.<\/p>\n<p><a id=\"hyatts-business-travel-comeback\" class=\"jsx-133228390 anchor\"\/><\/p>\n<h2 class=\"jsx-133228390\">Hyatt\u2019s business travel comeback<\/h2>\n<p>It was a strong quarter for Hyatt, as the company posted a $58 million profit. Part of that stems from the broader hotel industry\u2019s recovery from the pandemic \u2014 riding on strong leisure demand and high hotel rates.<\/p>\n<p>The company\u2019s overall hotel performance in March was 8% ahead of 2019 levels and set an all-time record in the company\u2019s history, according to Joan Bottarini, Hyatt\u2019s chief financial officer.<\/p>\n<p>Expect higher hotel rates to maintain and even grow, as Hyatt leaders were the latest in the industry to say they anticipate better-than-expected results for the duration of 2023.<\/p>\n<p>The recovery in Asia Pacific, as well as increasing group and business travel demand, provide that optimism.<\/p>\n<p><a id=\"hyatts-all-inclusive-plans-go-global\" class=\"jsx-133228390 anchor\"\/><\/p>\n<h2 class=\"jsx-133228390\">Hyatt\u2019s all-inclusive plans go global<\/h2>\n<p>Hyatt\u2019s Apple Leisure takeover provided a major lift for the company\u2019s presence in the all-inclusive resort sector as well as in Europe. Hyatt\u2019s Europe footprint expanded by 60% thanks to the deal. But it now has its eyes set on taking Apple Leisure brands, which include offerings like Secrets and Dreams, farther abroad.<\/p>\n<p>\u201cWe have been responding to and pursuing additional regions in the Middle East and in Asia, so I would be surprised if we did not end up with new projects in those two regions in short order because the interest level is very high,\u201d Hoplamazian said.<\/p>\n<p>While Hyatt has a significant presence in both regions with its traditional hotel brands, it doesn\u2019t currently operate any all-inclusive brands in these parts of the world.<\/p>\n<p>\u201cIt would be a relatively new format for much of those regions, so we&#8217;re taking it very carefully,\u201d Hoplamazian added.<\/p>\n<p><b>Related reading:<\/b><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thepointsguy.com\/news\/hyatt-mr-mrs-smith-integration\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hyatt\u2019s grip on luxury and lifestyle hotels expanded last week with news the Chicago-based hotel giant plans to acquire the Mr &amp; Mrs Smith booking platform of more than 1,500 luxury boutique hotels. But that doesn\u2019t mean the company is going to do any better than a major competitor it\u2019s snatching the brand from. At [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16658,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":{"0":"post-16657","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-travel"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/16657","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=16657"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/16657\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/16658"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=16657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=16657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=16657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}