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Apple is losing more than $1 billion per year on its streaming service, Apple TV+, according to a new report from The Information<\/a>. Apple TV+ is the only service in Apple\u2019s portfolio that isn\u2019t profitable, the report reveals.<\/p>\n The company has spent around $5 billion on content each year since the streaming service launched in 2019, but brought that number down to $4.5 billion in 2024. Apple TV+ is known for original shows like \u201cSeverance,\u201d \u201cTed Lasso,\u201d \u201cThe Morning Show,\u201d \u201cSilo,\u201d and \u201cShrinking.\u201d<\/p>\n Despite Apple TV+ productions earning more than 2,500 award nominations and wins, the streaming service has lagged behind Netflix, Disney+, and Amazon Prime Video when it comes to subscribers.<\/p>\n Although Apple doesn\u2019t disclose how many subscribers its streaming service has, the report states that Apple TV+ has an estimated 45 million subscribers. For context, Netflix leads the streaming industry<\/a> with 301 million subscribers.<\/p>\n<\/div>\n