{"id":151033,"date":"2025-02-19T12:00:42","date_gmt":"2025-02-19T12:00:42","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2025\/02\/19\/guidde-taps-ai-to-help-create-software-training-videos-techcrunch\/"},"modified":"2025-02-19T12:00:42","modified_gmt":"2025-02-19T12:00:42","slug":"guidde-taps-ai-to-help-create-software-training-videos-techcrunch","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2025\/02\/19\/guidde-taps-ai-to-help-create-software-training-videos-techcrunch\/","title":{"rendered":"Guidde taps AI to help create software training videos | TechCrunch"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Creating corporate training videos for software is a time-consuming ordeal, especially if you\u2019re an organization with a lot of software licenses. Training videos can help get employees up to speed, but they\u2019re a big lift. They often take entire teams to produce.<\/p>\n<p class=\"wp-block-paragraph\">Tel Aviv-based entrepreneur Yoav Einav thought there might be an alternative, cheaper way to create software training videos. So he teamed up with a friend, Dan Sahar, to try to build it. In 2020, their project became a startup: <a rel=\"nofollow noopener\" href=\"https:\/\/www.guidde.com\/\" target=\"_blank\">Guidde<\/a>.<\/p>\n<p class=\"wp-block-paragraph\">Guidde uses AI to automatically create video clips that instruct viewers on how to use different applications. It works by capturing a user\u2019s in-app activity, and then transforming the recording into a video with a \u201cstoryline.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Guidde-created videos can optionally feature an AI-generated voice in a desired language, background music, and tags that highlight key aspects of a software app\u2019s functionality. Guidde also offers basic video editing tools with effects such as motion transitions, frame timing adjustment, and cropping. <\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><figcaption class=\"wp-element-caption\"><span class=\"wp-element-caption__text\">Guidde\u2019s platform lets users create and customize corporate training videos for applications.<\/span><span class=\"wp-block-image__credits\"><strong>Image Credits:<\/strong>Guidde<\/span><\/figcaption><\/figure>\n<p class=\"wp-block-paragraph\">You might be wondering: Do people actually <em>watch<\/em> training videos? It\u2019s a fair question. <a href=\"https:\/\/research.com\/education\/video-training-statistics\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">According<\/a>\u00a0to a 2019 Kultura survey, 67% of employees admit to not giving in-house training videos their full attention, instead skimming the videos or listening to them while doing something else.<\/p>\n<p class=\"wp-block-paragraph\">Einav thinks it\u2019s a two-pronged issue. Often, he said, training videos aren\u2019t very compelling \u2014 the production quality isn\u2019t particularly high. On top of that, the videos tend to be buried in tough-to-navigate interfaces.<\/p>\n<p class=\"wp-block-paragraph\">That\u2019s why, in recent months, Guidde has dipped a toe into video recommendations, launching a feature called Guidde Broadcast that delivers personalized content to a company\u2019s staff. Einav described it as a \u201cNetflix for organizations\u201d \u2014 a way to drive software engagement by providing contextual, \u201cjust-in-time\u201d training content within a user\u2019s workflow.<\/p>\n<p class=\"wp-block-paragraph\">Guidde is on a steady positive growth trajectory, according to Einav, having increased revenue by four times in the last 12 months. The company\u2019s platform now serves over 100,000 users across 2,000 organizations, including American Eagle Outfitters, Carta, and Nasdaq.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"400\" src=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2023\/10\/unnamed-3.jpg?w=640\" alt=\"Guidde\" class=\"wp-image-2618300\" srcset=\"https:\/\/techcrunch.com\/wp-content\/uploads\/2023\/10\/unnamed-3.jpg 640w, https:\/\/techcrunch.com\/wp-content\/uploads\/2023\/10\/unnamed-3.jpg?resize=150,94 150w, https:\/\/techcrunch.com\/wp-content\/uploads\/2023\/10\/unnamed-3.jpg?resize=300,188 300w, https:\/\/techcrunch.com\/wp-content\/uploads\/2023\/10\/unnamed-3.jpg?resize=430,269 430w, https:\/\/techcrunch.com\/wp-content\/uploads\/2023\/10\/unnamed-3.jpg?resize=600,375 600w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\"\/><figcaption class=\"wp-element-caption\"><span class=\"wp-element-caption__text\">Guidde\u2019s tools tap AI to automate certain aspects of the video production and publishing process.<\/span><span class=\"wp-block-image__credits\"><strong>Image Credits:<\/strong>Guidde<\/span><\/figcaption><\/figure>\n<p class=\"wp-block-paragraph\">This month, 35-employee Guidde secured $15 million in new funding in a round led by Qualcomm Ventures. Bringing the startup\u2019s total raised to $30 million, the new cash will be used to expand Guidde\u2019s localization tools, enterprise sales and customer success teams, and global market presence, Einav said.<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe have been able to weather the storm so far, and continue to take a conservative and humble approach to our finances \u2014 a strategy that has proven effective so far,\u201d he added. \u201cWe believe that the future lies in a solution that seamlessly combines creation and delivery of highly engaging AI-driven and video-first content. Our goal is to lead this emerging category and set the standard for intelligent, immersive content experiences.\u201d<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/techcrunch.com\/2025\/02\/19\/guidde-taps-ai-to-help-create-software-training-videos\/\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating corporate training videos for software is a time-consuming ordeal, especially if you\u2019re an organization with a lot of software licenses. Training videos can help get employees up to speed, but they\u2019re a big lift. They often take entire teams to produce. Tel Aviv-based entrepreneur Yoav Einav thought there might be an alternative, cheaper way [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":151034,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":{"0":"post-151033","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/151033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=151033"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/151033\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/151034"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=151033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=151033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=151033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}