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X has substantially raised the price of its top-tier user subscription in multiple regions to help bolster the platform\u2019s creator payouts. The increase for Premium Plus came into effect on December 21st according to X<\/a>, raising prices in the US from $16 per month to $22, or from $168 to $229 for annual subscriptions.<\/p>\n<\/div>\n Many European countries like France, Germany, and Spain are impacted by a similar increase, taking monthly prices from \u20ac16 to \u20ac21. Monthly subscribers in Canada (currently paying $20), Australia ($26) and the UK (\u00a316) will also see pricing increased to $26, $35, and \u00a317 respectively. The higher pricing is immediately applicable to new subscribers, with existing users grandfathered into their current rates until January 20th. X\u2019s basic subscription tier remains unaffected.<\/p>\n<\/div>\n The pricing changes for US subscribers are the highest increase introduced since Elon Musk purchased the social media platform in 2022.<\/a> X gave several reasons to justify the price hike, citing that Premium Plus is now completely ad-free \u2014 which it described as a \u201csignificant enhancement\u201d to the current user experience.<\/p>\n<\/div>\n