{"id":138023,"date":"2024-12-12T15:06:08","date_gmt":"2024-12-12T15:06:08","guid":{"rendered":"https:\/\/entertainment.runfyers.com\/index.php\/2024\/12\/12\/amanda-reveals-the-food52-shops-sleeper-hits\/"},"modified":"2024-12-12T15:06:08","modified_gmt":"2024-12-12T15:06:08","slug":"amanda-reveals-the-food52-shops-sleeper-hits","status":"publish","type":"post","link":"https:\/\/entertainment.runfyers.com\/index.php\/2024\/12\/12\/amanda-reveals-the-food52-shops-sleeper-hits\/","title":{"rendered":"Amanda Reveals The Food52 Shop’s Sleeper Hits"},"content":{"rendered":"


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Welcome to the latest edition of Food52 Founder Amanda Hesser\u2019s weekly newsletter, Hey There, It\u2019s Amanda<\/strong>, packed with food, travel, and shopping tips, Food52 doings, and other matters that catch her eye. Get inspired\u2014sign up here<\/a> for her emails.<\/em><\/p>\n

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When you\u2019re in kitchen and home e-commerce, the holiday season is Game Time. We\u2019re now in the fourth quarter, and the clock is winding down, and the team is summoning its energies for one last push! Tomorrow is the last day of orders for guaranteed Christmas delivery\u2014and, btw, today and tomorrow we\u2019re offering 20% off! This is when we start assessing our performance\u2014whether or not we found an assortment of products that resonated with you. Some results are obvious: which bets paid off (this pan<\/a>), and which didn\u2019t (enameled cast iron cookware)? But the ones I\u2019m always most interested in are: What were the sleeper hits and what sentiment trends did we see?<\/p>\n

This week, I\u2019m sharing the sleeper hits, with some stats and observations from Jackson, who heads up our Shop team:<\/p>\n

1. 3-Piece Primary Kitchen Towel Kit<\/a>:<\/strong> 374 units sold in Q4. They’ve been a sleeper all year long, and I think it’s the specialized function of each towel (cleaning, cooking, and multitasking) that makes them so exciting. Also an underrated gift\u2014I personally would love new kitchen towels, but never buy them for myself.<\/p>\n

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2. Denida LED Lamp<\/a>:<\/strong> 136 units sold in Q4. Wireless LED lamps have been the consistent winners in lighting since we did our big relaunch in September, and this one stands out to me based on its selling as well as its shape\u2014it feels much more like a corded, full-size lamp rather than the usual wick- or lantern-style wireless offering.<\/p>\n

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3. Fantasia Animal Tumblers<\/a>:<\/strong> 526 units sold in Q4 with no promotion. Such a charming gift and a really accessible price point.<\/p>\n

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4. Essential Placemats (Set of 4):<\/a><\/strong> 551 units sold in Q4. Good example of a long-running tabletop winner that sells quietly in the background.<\/p>\n

Next week, I\u2019ll share the trends.<\/p>\n

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Most holiday brews are dark and too heavily spiced, so we decided to fix that. Together with John Walker, co-founder of Athletic Brewing, we came up with Host & Toast, an NA Belgian-style white that\u2019s flush with acidity and pepper. It\u2019s a bright and friendly counterpoint to holiday food and also great on its own. You can order Host & Toast here<\/a>!<\/p>\n

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The Creative Act: A Way of Being<\/em><\/a> by Rick Rubin<\/p>\n

The Sisters: The Saga of the Mitford Family<\/em><\/a> by Mary S. Lovell<\/p>\n

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My first book, The Cook and the Gardener<\/em>, written when I was a wee one living in France, is being re-issued with some new writing and a lovely new design. You can pre-order it now, right here<\/a>.<\/p>\n

Before I sign off, here\u2019s<\/a> a great recipe for Lemon Caramels by Nea.<\/p>\n

Have a wonderful week!<\/p>\n

Amanda<\/p>\n<\/p><\/div>\n


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Welcome to the latest edition of Food52 Founder Amanda Hesser\u2019s weekly newsletter, Hey There, It\u2019s Amanda, packed with food, travel, and shopping tips, Food52 doings, and other matters that catch her eye. Get inspired\u2014sign up here for her emails. Photo by Ty Mecham Photo by Ty Mecham When you\u2019re in kitchen and home e-commerce, the […]<\/p>\n","protected":false},"author":1,"featured_media":138024,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"post-138023","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-food"},"_links":{"self":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/138023","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=138023"}],"version-history":[{"count":0,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/138023\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/138024"}],"wp:attachment":[{"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=138023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=138023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entertainment.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=138023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}