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Meta is shutting down all third-party face filters and AR effects on Facebook, Instagram, and Messenger, along with the tools used to create them, on January 14th, 2025. That includes any created by brands and other third parties, the company wrote in a blog post<\/a> today. Meta\u2019s own AR effects will continue to operate, however.<\/p>\n<\/div>\n The Meta Spark platform is used to create face filters<\/a> like those you\u2019d see on Snapchat<\/a> or TikTok<\/a> that make you look old or reimagine you as a cartoon character, as well as AR games<\/a> and ads. Any videos that have used Spark-based AR effects will stay up on Facebook, Instagram, and in messages sent over Messenger, the company says in its FAQ about the change<\/a>.<\/p>\n<\/div>\n Meta writes that it\u2019s still committed to AR, through its \u201clong-term investments in new computing platforms that will bring us beyond today\u2019s 2D experiences on mobile.\u201d Part of that involves \u201cshifting resources\u201d to other experiences, such as glasses. (It\u2019s expected to demonstrate its Orion AR glasses<\/a> prototype at Meta Connect.) <\/p>\n<\/div>\n Anyone who wants to save AR effects they\u2019ve made with Meta Spark can do so using these instructions, copied from Meta\u2019s FAQ:<\/p>\n<\/div>\n