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\nJools LeBron, the creator who popularized \u201cdemure,\u201d shares she\u2019s unable to launch merch because her viral phrase was already trademarked:<\/p>\n
\u201cI wanted this to do so much for my family and provide for my transition and I just feel like I dropped the ball.\u201d pic.twitter.com\/FxTVHfb6Lo<\/a><\/p>\n
\u2014 Pop Crave (@PopCrave) August 24, 2024<\/a><\/p><\/blockquote>\n
Jools Lebron\u2019s viral catchphrase “very demure, very mindful” has been trademarked by a man named Jefferson Bates, TMZ reported over the weekend.<\/p>\n
Because of this, Jools is unable to launch any merchandise with that phrase and will miss out on other business opportunities. In a video shared to her TikTok, she is seen in tears explaining how upset she is by this. “I feel like I did it wrong, like I didn’t try hard enough. I wanted this to do so much for my family and provide for my transition, and I just feel like I dropped the ball.”<\/p>\n
“I feel like I fucked up and someone else has it now. And like I don’t even know what I could have done better, cause I didn’t have the resources,” she tearfully added.<\/p>\n
\nSomeone Makes Move To Lock Up Rights To ‘Very Demure Very Mindful’ Trend | Click to read more \ud83d\udc47 https:\/\/t.co\/J21478ww4v<\/a><\/p>\n
\u2014 TMZ (@TMZ) August 23, 2024<\/a><\/p><\/blockquote>\n
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Sources:<\/b> 1<\/a> | 2<\/a><\/p>\n
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