Taylor Swift just broke yet another record with her newly released “Eras Tour Book.”
The 34-year-old pop titan unleashed the highly anticipated project – which provided a behind the scenes look at her Eras Tour – exclusively at Target over Black Friday weekend.
Even though it was only available at the single retailer, the book is officially the biggest release of the year based on sales data.
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Citing data compiled by Circana, the AP reported that “The Eras Tour” book moved 814,000 copies in its first weekend of release. The data does not provide a complete look at the sales, meaning that they might have even moved more.
Those numbers earned the book the strongest release of the year.
Taylor‘s book included many previously unknown details about her tour, which is coming to a close this weekend. For instance, she revealed her “favorite moment” of the show and opened up about how she added an entire new era to the setlist earlier this year.