Demna’s Balenciaga farewell comes with a surprise twist: a collab with the princess of pop herself, @britneyspears.
The collab comes complete with vintage-style tees, hoodies, and caps featuring Spears’ autograph—plus, iconic imagery by Rankin and Steven Klein. And just when… pic.twitter.com/KktM7Kpn8H
— V Magazine (@vmagazine) June 3, 2025
In a statement about the collab Britney says: “I have always loved fashion and was so honored and excited Balenciaga and Demna chose to collaborate with me on Demna’s last collection with the House. I hope my fans love it as much as I do! These are some of my favorite images from such an amazing time in my career and life, and I’m so excited to share it with everyone.”
The collection ranges from a $1,650 for a hoodie, $955 for a flag and $795 for a t-shirt.
The brand also released a playlist curated by Britney called Britney4ever EP which features two new remixes of Gimme More and Oops.. I Did It Again!, reworked by BFRND, Demna’s husband and creative partner.